Website strategy session

A clear action plan for getting unstuck and launching your dream website.

You know...

You know you need a professional website to attract your ideal clients, sell out your services, and create the wildly successful business of your dreams.

...but you have no idea where to start, or you’ve got a hot mess DIY project on your hands and you’re over it.

Or worse…

Maybe you already invested in hiring someone to build your site a while back... and you hate it. It makes you cringe even looking at it. You can’t update anything yourself, your previous developer ghosted on you, or you have to drop ridiculous amounts of money just to tweak your copy.

You’re embarrassed to show your website (if you have one at all!) to potential clients and it’s preventing you from bringing in business. You need to figure this out ASAP.

You’re lost in Google and YouTube rabbit holes, wasting precious time researching and trying to organize your thoughts. The tech stuff and sheer amount of conflicting information is overwhelming. You’re worried about making the wrong choices and wasting money.

You’re just stuck.

Even worse, the stress of your website is sucking up all your energy and taking away the time you need to serve your clients.

You wonder if you’ll ever actually get this project off the ground.

Help!

What if it didn't have to be so hard?

What if you knew exactly what you need to do next to move forward confidently with your website?

Imagine you had 1-to-1 support – a website expert to help you weed through the internet noise and make smart decisions for YOUR business.

You have all your website goals outlined, know what platform and tools you need (and which to ignore), and a clear plan to start taking action.

You know exactly what prep items are left on your to-do list (domain registration – check! Branding basics – check!), so you can take care of them without getting lost in the weeds.

With a strategic plan in place, you’re ready to start designing and building your online home.

You know for certain whether hiring a pro designer or DIY-ing is the smartest choice for your business and goals.

If you’ve decided to hire a designer…

...you choose that person wisely and know they are a good fit, since you are clear on what you need. You communicate your ideas with clarity, so the project goes smoothly and you get the website you want.

If you’ve decided to go the DIY route…

...you have a plan to follow and be ready to dive in confidently – no more wasting time Googling “SquareSpace vs. WordPress” and “how to make a website.”

You’re well on your way to finally getting your beautiful new website up and running.

You can see things coming together and it’s EXHILARATING.

You’re obsessed and SO excited to launch.

Before you know it, you’re proudly marketing yourself and sharing it with potential clients, watching the sales pour in and your calendar getting booked up.

Your schedule is yours again and you have time to focus on the parts of your business you love and are great at… or take some well-deserved time off!

You know your website is there to serve your business for years to come, AND flexible enough to grow with it, since you took the time to get the foundation right.

If fact, you rarely think about your website – you’re busy running an awesome business!

Sound good so far?

Great! You're in the right place.

Hey. I'm Laura.

I design and develop beautiful, strategic, and powerful websites for service-based entrepreneurs.

That’s coaches, consultants, small business owners, freelancers, and anyone that is REALLY passionate about what they do on a personal, human level.

They are creative, driven, unconventional, open to possibility, and care deeply about the people they serve.

They want a professional website, but are overwhelmed with all the tech stuff and don't know where to start.

I help them get a gorgeous and easy-to-update website they'll be excited to share with the world, so they can attract more clients online and build the business of their dreams.

Laura-MacCarley

After our website strategy session, you'll...

👏🏼 Organize the chaos in your brain into a focused set of website goals that directly support your business goals.

👏🏼 Create a clear, strategic action plan to move forward confidently with your website.

👏🏼 Identify any foundational items you should tackle BEFORE you start.

👏🏼 Remove any tech roadblocks and make smart investment decisions.

👏🏼 Be on track to finally get that website done and start bringing in your dream clients (and more $$$ + time back in your life)!

Here's how we'll get you there:

Lay it all out

We’ll start by taking all the thoughts, ideas, big dreams, worries, and frustrations you’ve had about your website and get them onto (digital) paper.

You’ll fill out a simple questionnaire that will help us get clear on your business and what you need out of your website. I’ll review your answers and be ready to guide you through the next phase...

1-on-1 website deep dive

Now it’s time to get your website brain dump organized. We’ll meet 1-on-1 for a 90-minute video session to organize the chaos into a strategic plan.

We’ll cover all the key things you’ll need to complete BEFORE you hire a designer or start building the website yourself, identifying what you already have and what’s missing. You’ll get any nagging tech or planning questions answered by a website pro.

You’ll leave our session with a clear, actionable, and strategic website plan. You’ll feel confident and empowered to immediately start taking action and move forward with your project.

Website planning checklist

During our deep dive session, it’s very likely we’ll uncover some stuff you need to take care of that you overlooked or never even thought of!

Not to worry – you’ll get a full website planning checklist of items based on what we discovered, custom-tailored to YOUR business. For remaining items, I’ll provide targeted tips to help you easily fill in the gaps in your plan.

You’ll have a couple weeks to check all your boxes and get fully prepared to start designing your site.

Pre-flight check-in

Two weeks laters, we’ll do another 30 min video call to check in and see how you’re doing.

We’ll review your checklist and make sure it’s good to go, making adjustments to your plan if necessary. You’ll get any remaining questions answered.

You’ll leave our session feeling SO READY to dive into designing your site. You’ll have a clear plan set to go that you can hand directly to your designer to effectively and efficiently communicate what you need (they’ll be impressed!).

OR you’ll have enough clarity and direction to start building it yourself (AND feel confident that’s the right choice for you and you won’t end up underwater).

Ready to get started?

With the help of a pro, you can stop drowning in the details and finally get your beautiful online home launched!

Investment:

$99

Here's what to do next:

Step 1:

👉🏼 Book a time on my calendar for your 1-on-1 Website Deep Dive Session and make your one-time payment of $99 here...

Step 2:

👉🏼 Within 24 hours of scheduling your session and making your payment, you’ll receive an email from me with a simple questionnaire to complete.

Step 3:

👉🏼 At your scheduled time, we’ll meet for your 90 min session and create your strategic website plan together.

Step 4:

👉🏼 After a couple of weeks, after you've had a chance to work on your action plan, we'll meet again for your 30 min follow-up session.

You're well on your way to taking massive action and moving forward with your dream site!

Questions?

No problemo. Shoot me a message. 👇🏼